Table of Contents
The Brief
Looking for an agency to initially manage a google pay per click campaign. Our team also discussed with Daniel about the organic search potential for his business. The objective of the overall campaign is to significantly reduce your overall ad-spend over the next 12 months whilst increasing the sales revenue from the website.
Key Objectives
- Demonstrate an improved ROI for the Pay per Click Campaign.
- Improve Organic visibility and drive more relevant traffic to the site.
- Reduce the Google pay per click spend, or utilise for new product streams.
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The Result
Comparing December 2018 – June 2019 vs December 2017 – June 2018
15%
Increased Organic Traffic
56%
Increased Sales Transactions
104%
Increased Revenue
43%
Decreased Google Paid Traffic
83%
Increased Organic Transactions
150%
Increased Organic Revenue
40%
Decreased Google Ad Spend
71%
Increased Google Paid Transactions
109%
Increased Google Paid Revenue
What the Client said
“Keep up the Amazing work team”
Dan Godwin – Amaroc owner
