We work with SME’s to deliver growth digitally

Using our ‘Smarter Approach’ we work side by side with our clients to create and deliver a digital marketing strategy that delivers results. We commit to working the ‘Smarter Way’ by investing in our people, culture, processes and systems to ensure that we are always proactive & responsive and our ‘Smarter Promise’ to explain what we do, why we do it & the outcomes – good, bad & ugly.

We believe this methodological, data driven approach ensures our clients get the best ROI which is enhanced further with SEO & Paid Media solutions working side by side.

What we do

Search Engine Optimisation (SEO) advanced on-page search engine optimisation and off-page search engine optimisation services that will dramatically improve your website visibility within the search engines, ultimately driving more traffic to your website, increasing your levels of enquiries and sales.

Paid Media Marketing – whether paid media campaigns are new, unfamiliar or overwhelming, our team helping businesses like yours reach their full potential through effective paid strategies, whether that is Google, Facebook or Linkedin!

Organic Social Media –

How we do it

We tell everyone that will listen that we are a digital growth agency using our ‘Smarter Approach’ to help businesses grow digitally. But what is our Smarter Approach? 

The Smarter Approach is the methodology we live by in helping businesses grow digitally. Working side by side with our clients, we use our ‘Smarter Way’ process to create a ‘Smarter Plan‘ that delivers results and our ‘Smarter Promise’ to hold us accountable for doing what we say we will.

The Smarter Way

Using a consultative approach, we work in a partnership with our clients to create a plan that delivers results. The investment in our people, our culture, our processes & systems ensures that we are always proactive & responsive

The Smarter Plan

The methodology we work to is designed to ensure that we all know what is happening, when & why. The SMARTER Plan is created once clear goals & objectives are set, KPI’s agreed & the strategy to deliver those signed off.

Set Goals
M
ake A Plan
A
ction It
R
eview
T
weak the plan
E
ducate with insight
R
esults delivered

The Smarter Promise

We promise to create a two-way partnership, working with you to deliver results against your goals & objectives.  Our promise of Service Excellence explains what we will do, why we do it & the outcomes – good, bad & ugly!

What we measure

Each client we work with has pre-defined goals & objectives set at the beginning of any campaign. These influence the services we recommend, which tools we use and the KPI’s we set to drive your desired outcomes

Awareness Campaign – to generate interest in your brand and/or your products & services

Example Services: SEO, display ads, video ad’s, organic social media, paid social media, content

Example KPI’s: Reach, impressions, engagement, URL clicks, product/brand consideration

Consideration Campaign – to get people to think about you & get them to visit your website and/or specific landing pages

Example Services: SEO, display ads, video ad’s, organic social media, paid social media, content, increased targeting, soft remarketing

Example KPI’s: Clicks, click through rates, impression share, website traffic

Conversion Campaign – encourage people to take action

Example Services: SEO, display ads, video ad’s, organic social media, paid social media, content, increased targeting, soft remarketing, retargeting

Example KPI’s: Conversions, conversion rates, cost per conversion, revenue growth

Who does it

Our talented team work are a positive, passionate and constantly learning bunch. They describe themselves as a fun, happy & banterific team, but work hard to get shit done, have a voice and educate ourselves & each others.

The team ethos is to Add Value & Be the Best We Can Be…

To ourselves – Creating an environment that is fun to work in, with a strong emphasis on personal development, helping others & challenging the norm

To each other – We trust & respect each other to support, motive & challenge.  We share our knowledge, our skills & openly give good & bad feedback

To our clients – We are honest & transparent in what we can & can’t deliver.  We educate our clients to help them understand the work we do & the value we bring

To our community – Alongside raising money, we will give our time our knowledge and our experience to local charity & community organisations focused on children & young adults

FOR THE PICTURES Top Row: Emma Carter – Managing Director, Rob Curtis – Operations Director, Martin Baker – Finance Director
FOR THE PICTURES Remaining: Brad Taylor – SEO Strategist, Raj Shergill – Paid Media Executive, Robbie Climance – Social Media Executive, Ricky Fenton – Business Development Manager, Nataley Fryer – Client Services Manager, Charlotte Paul – Business Support Administrator

Karl Paul
Karl Paul

Karl Paul

Executive Chair

Emma Carter
Emma Carter

Emma Carter

Managing Director

Rob Curtis
Rob Curtis

Rob Curtis

Operations Director

Martin Baker
Martin Baker

Martin Baker

Finance Director

Brad Taylor
Brad Taylor

Brad Taylor

SEO Strategist

Raj Shergill
Raj Shergill

Raj Shergill

Paid Media Executive

Robbie Climance
Robbie Climance

Robbie Climance

Social Media Executive

Ricky Fenton
Ricky Fenton

Ricky Fenton

Business Development Manager

Nataley Fryer
Nataley Fryer

Nataley Fryer

Client Services Manager

Charlotte Paul
Charlotte Paul

Charlotte Paul

Business Support Administrator

Join our team

We are always on the look out for talent – whether you have years of experience in your specialism or are looking to develop your skills further in the Digital Marketing world.

Maybe you’re are a candidate who is self-motivated, an expert in what you do and want to develop your skills/experience across a range of services for your next career challenge. Or, having worked in an in-house marketing team or another digital agency, you now want the ability to influence the future of an growing business & get involved in a wide range of industries/clients, Smarter Media is the choice for you.

We are a rapidly growing digital marketing agency based in Swindon. Working with a range of small, medium & corporate clients across the UK, we offer SEO, Paid Media & Social Media services to businesses who want to grow their enquiries, leads & sales.

Our values are To Add Value, Wow, Deliver & Be the best we can be – to ourselves, each other, our clients & our community. Those values, alongside a number of structured processes, including our Smarter Approach, Smarter Way and Smarter Promise, means we get shit done.

As well as the usual benefits you would expect, we offer:

  • Flexible Working Options
  • 3 extra days holiday at Christmas
  • Your birthday as a holiday (or the nearest Friday/Monday)
  • 3pm finishes every Friday in July, August & September
  • Career development plans (if you want one!)
  • Personalised training plans – a range of on the job, professional & external training
  • Social events & celebration days
  • Paid volunteering/charity days

As a team we are always learning and step out of our comfort zone, use creative thinking and data logic to test and tweak our client campaigns to deliver the very best service we can to our customers. If this sounds like the type of team you want to work with, take a look at roles we are currently recruiting for.

Below are the roles we are recruiting for in 2022. BUT we are always looking for fantastic talent, so it’s always worth getting in touch if your role isn’t listed – we love an excuse to chat!

Paid Media Strategist – Working with the internal & external teams you will create & implement strategies to nurture & manage existing clients & work with the client services team to win new business – all with superior customer experience at the heart of your decision making. The role of the PPC/Paid Media Strategist/Specialist is to define our clients (& our own) Paid Media strategy that deliver against our Client’s expectations; manage the communication, execution & delivery of the end to end process, across all paid media channels such as Google PPC, Retargeting, FB and Linkedin Advertising; and manage internal & external teams through all phases of the campaign lifecycle to deliver & drive high ROI whilst maintaining a low cost to serve. Up to £35k based on experience.

Client Services Executive – The role of the Client Services Manager is to build meaningful and long term relationships with our clients to nurture & manage increased adoption, revenue and retention whilst providing a superior customer experience.  As well as managing client relationships, you’ll be tasked with the responsibility of strategic planning, growing revenue for your clients (& us) and maintaining client retention. Up to £25k based on experience + uncapped bonus potential.

New Business Development Executive The role of the Business Development Executive is to grow our client base through ‘new logo’ wins. You will be responsible for the delivery of new clients via prospecting & following up on inbound enquiries; using solution selling techniques to identify client’s key objectives; match needs to solutions; deliver proposals; & close the sale, whilst providing a superior customer experience. Up to £30k based on experience + uncapped bonus potential.

SEO Executive – The role of the SEO Executive is to execute end to end SEO marketing campaigns through all phases of the campaign lifecycle; to nurture & manage existing clients, increase adoption, revenue and retention; whilst providing a superior customer experience. Up to £25k based on experience.

Digital Marketing Executive – Graduate Placement (6-12 months) – starting March 2022. Real living wage £9.90 per hour.

Junior Content Apprenticeship – starting August 2022. Apprenticeship wage £4.81 per hour.

How we support our local community

Employee Events

From cake bakes, to running marathons to jumping out of planes, each year our team commit to raising money for local & national charities close to our hearts. Since 2019, we have raised over £25,000. Here are some of the events from 2021:

  • Race to the Stones – raising £1200 for Doing it for Dan
  • 1 million step challenge – raising money for Diabetes UK
  • London Virtual Marathon – raising £377 for RMH Bristol
  • Time is Precious – raising money to support Curo Group
  • Charity Curry Night – raising £300 for RMH Bristol
  • Parachute Jump – raising £1300 for RMH Bristol (postponed to 2022)

NEED PHOTO’S & CHARITY LOGOS HERE

Volunteering

We know it isn’t just about raising money – for many of our team, the preference is to offer our skills, experience & time to help local organisations. Whether that is offering expertise on trustee boards, working with local sports teams or building websites free of charge, we allow our team to take the time to do what they can to support our local community

Here are some of the local organisations our team has given their time & expertise to support:

  • Young Minds – Redhouse Football Team Charity Game
  • Alceli Proton Therapy – support in building
  • Prime Theatre – board of trustees
  • Blunsdon Girls Under 8’s – winter jacket sponsors

NEED PHOTO’S & CHARITY LOGOS HERE

LET’S WORK TOGETHER

We are a results driven, growth focussed Agency that specialises in developing custom campaigns that deliver results!

Contact us